All posts found when searching for business newspaper redesign

A business newspaper redesigns – ‘from a position of strength’

[The first live edition of the redesigned newspaper. From the logo to the body text, all type was reconsidered. For the first issue, a more magazine-like centerpiece was planned to grab attention. See additional design variations in prototypes below, and compare the new look to the old look from recent issues.] [LITTLE ROCK] Arkansas Business, […]

Free papers, is it time for a redesign? Here are 7 factors to consider

By Ron Reason Adapted from materials prepared for and distributed by IFPA, Spring 2018. In advance of speaking later this year at the IFPA / Independent Free Papers of America conference in Philadelphia, I’m hearing good feedback that readership and advertiser interest are holding steady for free papers, or at least are not as in peril […]

For Athletic Business magazine, an architectural approach to redesign

By Ron Reason

Rethinking your magazine, newspaper, website or other publication? Start here.

By Ron Reason Welcome to Design With Reason, the blog of Ron Reason Consulting. I’m passionate about excellence in storytelling, editorial design, branding and strategy, and have collaborated worldwide for more than 25 years with news publishers, as well as corporate, academic and nonprofit news providers. (Bio. LinkedIn. Client list.)

Launching today: A new Crain’s Detroit Business for a new Detroit

[The relaunch issue cover, and a Special Report opener inside.]

NYT Magazine redesign: for students, textbook “Design and Disruption”

Early word last week on the redesign/reinvention of The New York Times Magazine gave a good indication this wouldn’t be just a cosmetic exercise, a shuffling around of fonts with a few new editorial features. Instantly I suspected this would offer great lessons for the coming week for my class, “Critical Thinking About Design and […]

Hispanic business press pioneer: Three cheers for growth, diversification

It’s always terrific to see one of my clients moving forward, making new connections, and creating new revenue streams. Even better to hear gushing praise for these efforts directly from readers, advertisers, and partners. Such was the case Friday, June 20, 2014, when the publishers of the Hispanic business newspaper Negocios Now invited me to witness […]

Prototyping Secrets, Part 2: The Mechanics of Redesign

TIPS FOR MAKING THE MOST OF TEXT, VISUALS, AND ADS  By Ron Reason My recent post dissecting the process of redesign brought an interesting question from a blog reader: How realistic should the text and photos be that are used on prototypes? I think the mechanics of redesign – the use of images, text and ads […]

Meet ‘Grid,’ a Chicago business mag with a focus on careers, networks

When asked by Chicago Sun-Times Media Group late last year to help with the creation of a new weekly business supplement, I was a bit skeptical. Nice to have the work, but hadn’t the paper been cutting back on business coverage (and staff)? And with the Crain’s flagship business weekly in town, the Trib down […]

Prototyping Secrets, Part 1: The Process of Redesign

TIPS FOR LEADING AND MANAGING YOUR PROJECT TOWARD EXCELLENCE  By Ron Reason Editorial redesigns often follow a similar process, which I have refined in my work from Delhi to Dubai. In this post I’ll share thoughts about how to make the most of  the process of prototyping, but I will outline the other steps I often follow […]