All posts found when searching for chicago reader tabloid redesign alison

Redesigning to sell, not extra copies,
but the publication itself

“Is it worth committing to a redesign if we’re thinking about putting our newspaper or magazine up for sale?” I’ve fielded this inquiry a few times in recent months and thought it would make a good blog post. Particularly if your publication hasn’t been refreshed in a long while, redesign is something to seriously consider. […]

Chicago Reader redesign:
‘Will it get me to pick up the paper?’

“READER Week” continues, heralding the April 28, 2011 relaunch of the Chicago Reader. This post previews key changes that aim to make the print edition more appealing to readers and advertisers. There are dozens of smaller improvements to navigation and new content, but below are the biggies. In editing this post, I decided to address […]

Chicago Reader redesign:
A new music section to flip for

[Prototypes for covers of B Side: Chicago’s Music Magazine, the new music section of the Reader. Click to enlarge] Welcome to “READER Week,” a series of posts looking at the April 28, 2011 relaunch of the Chicago READER, the alternative newsweekly celebrating its 40th year. To kick things off, we look at what may be the […]

Chicago Reader redesign: Questions, background about the paper and project

I’ve been fielding questions about the Chicago Reader since formally beginning consultation on its redesign in September 2010. Below are a few questions about the redesign since it launched, as well as some basic background and links relating to the paper as of April 2011. For more about the relaunch of the paper on April […]

About Ron Reason

Editorial design and redesign, strategic thinking, and the culture and communities of the news media: the “Design With Reason” blog hosts hundreds of original articles and essays on these topics, with case studies, tips, visual inspiration and perspective. I am a consultant to news publications, universities and communications companies worldwide, with more than 25 years of experience telling […]