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The redesigned Cincinnati Enquirer: Readers Guide, first pages

Congratulations to Editor Carolyn Washburn, Gannett Design Team Supervisor Ryan Hildebrandt, and their teams today as they debut a new look, format, and spirit for the Cincinnati Enquirer. The paper is the second major title in the U.S. to convert to a folded, tall-tab format called “Super Compact/Three Around,” and Washburn took the opportunity over […]

Cincinnati Enquirer: photojournalism gets a more personal voice

One of the real joys of my newsroom visits is being able to see in print or online, sometimes immediately, the end result of our conversations about change in culture,  creativity, the development of personal “voice,” and other topics that go beyond “design.” Two real-life examples followed my recent three-day visit to the Cincinnati Enquirer, to […]

Cincinnati reader feedback: ‘Truly awesome.’ (Plus: more live pages)

Near the end of the first day of the new look/format/spirit Cincinnati Enquirer, Editor Carolyn Washburn forwarded a selection of reader comments, which I’ve interspersed below with live page designs from the second and third day. (Kudos to Gannett Louisville Design Studio manager Ryan Hildebrandt and his crew.) From my experience in years of redesigns […]

In Cincinnati, strategic prep
for the new ‘super compact’ format

The current Enquirer page size, left, compared with approximate dimensions of the ‘super compact’ canvas, right. The design is expected to change substantially. Originally published December 2011. Update: We’ve launched!  [CINCINNATI, Ohio] I’ve just returned from an invigorating three days helping to advise the staff of The Cincinnati Enquirer on the paper’s conversion (around October 2012) […]

Free papers, is it time for a redesign? Here are 7 factors to consider

By Ron Reason Adapted from materials prepared for and distributed by IFPA, Spring 2018. In advance of speaking later this year at the IFPA / Independent Free Papers of America conference in Philadelphia, I’m hearing good feedback that readership and advertiser interest are holding steady for free papers, or at least are not as in peril […]

Redesign amplifies NCAA magazine’s focus on diversity, equality

[Related posts: How new formats and philosophies for the Cincinnati Enquirer frame its powerful investigation of the region’s heroin epidemic; The Standard of Nairobi, Kenya, shines a spotlight on government corruption, public safety, poverty and famine.]  By Ron Reason

References

Following are recommendations from former clients. With the exception of the testimony from Judy VandeWater, all are excerpted from verified recommendations on my LinkedIn profile. Her comments are excerpted from an independent source, as noted below. For an updated client list, link here. To contact me to inquire about services, email ronreason@gmail.com, or phone (773) 562-7464. Pierrette Renée Dagg Templeton, […]

Clients Past and Current

Magazines  |  Urban Dailies  |  Alternative Weekly / Niche Publications Business News Publications  |  Smaller Market Newspapers  |  Custom Training International  |  Teaching / Public Speaking  |  Marketing and Other Special Projects Community Outreach [Updated January 2018] Where available, hyperlinks take you to the primary blog posts about the project, or a portfolio album of page designs.

2013 in Review: Busy Year, Challenging Projects

In a completely unscientific look at how the media landscape is moving forward, here’s a recap of the challenging, exciting projects I’ve been engaged in this year: February: I created the design for GRID, the print edition of a new business news venture for the Chicago Sun-Times. A glossy weekly inserted into select copies of […]

It’s a tabloid! It’s a magazine! It’s … Super Compact!