All posts tagged nameplate

In the African dirt: The ‘truth’ behind one compelling photo

By Ron Reason For a variety of other essays and collected writings and images of my work in Africa and elsewhere in the Third World, visit this link.] Since my initial visit to Africa in 2006, I’ve returned a number of times and produced thousands of photos. Some have been published in magazines and newspapers; some have […]




Updated, expanded: Magazine design, redesign resources

Seeking inspiration for magazine design and editing? Check out this updated and expanded collection of magazine covers, prototypes, and inside pages (not sexy, but oh so important), with links to associated case studies and blog posts. And check out more than 2 dozen blog entries related to magazine and tabloid design and editing.




A business newspaper redesigns – ‘from a position of strength’

[The first live edition of the redesigned newspaper. From the logo to the body text, all type was reconsidered. For the first issue, a more magazine-like centerpiece was planned to grab attention. See additional design variations in prototypes below, and compare the new look to the old look from recent issues.] [LITTLE ROCK] Arkansas Business, […]




Do page-one teasers boost single copy sales?

From the mailbag this week, another editor writes to ask if  promos (throws, teasers) in the mast or nameplate area really boost single copy newspaper sales: Mr. Reason, We are examing how we use banners/teasers on our front page to make sure they are as effective as possible. Right now we often rely on a […]




Tuning up your newspaper, or your newsroom? Consider these new services

The time (or your budget) may not be right for a full redesign, but a number of smaller efforts may help you serve readers and advertisers better in this challenging market.