All posts tagged page one

How to make something from nothing?

From the Design With Reason inbox: “What are the ways to make Page One attractive on a dull day?” Sajeev Kumar T.K, Visual Editor, Kerala Kaumudi (Kerala, India) Coincidentally I received this query at the start of my daylong visit last week with editors and designers from the Indiana Daily Student, at my alma mater, […]




Do page-one teasers boost single copy sales?

From the mailbag this week, another editor writes to ask if  promos (throws, teasers) in the mast or nameplate area really boost single copy newspaper sales: Mr. Reason, We are examing how we use banners/teasers on our front page to make sure they are as effective as possible. Right now we often rely on a […]