. [ATLANTA] The second issue of a relaunch always brings tweaks and adjustments, and a creative energy that often the heat of launch week might not allow. Such is the case with the new look for alt weekly Creative Loafing. Here are a couple of section openers that really caught my eye. . . They [...]
All posts tagged redesign
Creative Loafing relaunch, Issue 2 highlights
Posted by Ron Reason on June 23, 2010
http://ronreason.com/designwithreason/2010/06/23/creative-loafing-relaunch-issue-2-highlights/
Journalists, you’ve got troubles?
Here’s an inspirational reality check
Update: This item was posted Aug. 2, 2009. Since that time, NEXT successfully launched its daily edition, and recently celebrated its 500th week of publishing on Sunday! Congrats to all there. I’ve told the story of Ruona and her dad dozens of times, and whenever I hit a rough spot with my U.S. papers, I [...]
Posted by Ron Reason on August 2, 2009
http://ronreason.com/designwithreason/2009/08/02/reality-check-from-a-training-participant/
Tuning up your newspaper, or your newsroom? Consider these new services
The time (or your budget) may not be right for a full redesign, but a number of smaller efforts may help you serve readers and advertisers better in this challenging market.
Posted by Ron Reason on July 27, 2009
http://ronreason.com/designwithreason/2009/07/27/tuning-up-your-newspaper-or-your-newsroom-consider-these-new-services/
Measure of success:
Proof is in the pages
AND, A 22% CIRCULATION INCREASE! * Nothing pleases a consultant more than seeing marked growth in the design and editing of a client newspaper at the six-month mark, when the stress of launch is well behind and everyone should be hitting his stride. I have had the chance to review a number of weeks of [...]
Posted by Ron Reason on February 8, 2009
http://ronreason.com/designwithreason/2009/02/08/measure-of-success-proof-is-in-the-pages/
Relaunching? Time to target The Power of Six
Gone are the days when a publication could skate by with a redesign or a relaunch that was purely cosmetic – new fonts, narrower page width, new logo, maybe new colors for a press upgrade. Maybe it once made sense to “freshen up” just for the sake of doing so, but in the current age, [...]
Posted by Ron Reason on February 2, 2009
http://ronreason.com/designwithreason/2009/02/02/relaunching-time-to-target-the-power-of-six/
In the newsroom, when news breaks out
[Nairobi, Kenya] There’s nothing quite like being in a newsroom when news breaks, and that’s one thing I miss about life as a full-time journalist. As a consultant, I have to take that excitement as I can get it, when on site working with my client news organizations. My current visit with The Standard in [...]
Posted by Ron Reason on January 29, 2009
http://ronreason.com/designwithreason/2009/01/29/in-the-newsroom-when-news-breaks-out/
Newsroom as a blank slate:
designing for a multimedia future
Today I had a chance to visit the brand-new newsroom of a client, shown above. A few desks from the circulation department are currently sort of squatting in the space, but will be cleared out soon, leaving quite a large open area which the newsroom will occupy. It seems almost the size of a football [...]
Posted by Ron Reason on January 28, 2009
http://ronreason.com/designwithreason/2009/01/28/newsroom-as-a-blank-slatedesigning-for-a-multimedia-future/
The new Trib tab: How’d they do that?
[Chicago] It’s a big week of change and not just in D.C. Here in Chicago, newspaper readers like me woke up today to another innovation from the Tribune – a new compact format of the daily newspaper. (The company’s tabloid sibling, Red Eye, has been around for a while, but it’s a different creature: a [...]
Posted by Ron Reason on January 19, 2009
http://ronreason.com/designwithreason/2009/01/19/the-new-trib-tab-howd-they-do-that/
Designing in Africa: What’s that like?
[Lagos, Nigeria] I have worked on redesigns or conducted training programs in about 25 countries, but no destination has elicited the “wow” factor like Africa, among people who hear about my work. I have worked with The Standard group in Nairobi, Kenya, for almost two years now, and return on Jan. 19, ’09 for two [...]
Posted by Ron Reason on December 19, 2008
http://ronreason.com/designwithreason/2008/12/19/designing-in-africa-whats-that-like/
Table of Contents pages: WHY?
DISPATCHES FROM THE ASSOCIATION OF ALTERNATIVE NEWSWEEKLIES One bonus of attending a journalism convention is you get to see a ton of samples of fresh papers in one fell swoop. No reader ever sees newspapers this way, but it gives me a chance to think in fresh ways about why and how we do what [...]
http://ronreason.com/designwithreason/2010/07/16/table-of-contents-pages-why/