All posts tagged relaunch

NYT Magazine redesign: for students, textbook “Design and Disruption”

Early word last week on the redesign/reinvention of The New York Times Magazine gave a good indication this wouldn’t be just a cosmetic exercise, a shuffling around of fonts with a few new editorial features. Instantly I suspected this would offer great lessons for the coming week for my class, “Critical Thinking About Design and […]

SND resources: stories, photos of Nairobi’s Standard redesign

Following are links to supplement my Sept. 24, 2010 talk at the SND convention in Denver, about the remake of Nairobi’s Standard newspaper, for those who want to learn more about newspaper redesign, this case study in particular, or working/living in Africa: PORTFOLIO: A gallery of redesigned pages from The Standard on Flickr HISTORY: History […]

A new START for Atlanta’s alt weekly

CREATIVE LOAFING REINVENTS, FROM ATTITUDE TO AD INNOVATIONS [June 10, 2010] “Would you describe your paper as more of a lecture, or a conversation?” That was the question I asked Editor Mara Shalhoup, after I was first invited to consult on the redesign of Atlanta’s Creative Loafing – one of the nation’s better known and […]

Measure of success:
Proof is in the pages

AND, A 22% CIRCULATION INCREASE! * Nothing pleases a consultant more than seeing marked growth in the design and editing of a client newspaper at the six-month mark, when the stress of launch is well behind and everyone should be hitting his stride. I have had the chance to review a number of weeks of […]

Relaunching? Time to target The Power of Six

Gone are the days when a publication could skate by with a redesign or a relaunch that was purely cosmetic – new fonts, narrower page width, new logo, maybe new colors for a press upgrade. Maybe it once made sense to “freshen up” just for the sake of doing so, but in the current age, […]

The view from inside the newsroom, when the big story blows up

[Nairobi, Kenya] There’s nothing quite like being in a newsroom when news breaks, and that’s one thing I miss about life as a full-time journalist. As a consultant, I have to take that excitement as I can get it, while on-site working with my client news organizations. My current visit with The Standard in Nairobi, […]