All posts tagged revenue

6 things the news industry can learn from the Chicago Reader (print edition)

[ON THE OCCASION OF ITS 40TH BIRTHDAY] (Related: How our redesign flipped the Reader’s iconic music coverage into its own brand, “B Side.”) Last year I wrote an admiring post on Seattle alt weekly The Stranger, praising the paper (as well as its integrated, smart and funny marketing and digital efforts), and pondering: This is […]




Is ‘print in vogue’? Or are we ‘stumbling to extinction?’ 3 talking points

It’s good news, bad news today in the news media world. The good: “print’s in vogue again,” if you consider these three top women editors who abandoned digital startups to return to the magazine world, in a thought-provoking look at news media economics from Women’s Wear Daily. Or, “print is dying,” depending on how you interpret […]




Newspaper redesign today:
Start at the bottom line

Now is not the time to be closed-minded in our thinking about new ways to generate revenue, and the newspaper redesign process needs to evolve to make this a huge priority, from the absolute starting point of a project (including search for a consultant), not three months after the debut of a new look.